The objective of this project, Advocating Green Consumption and Promoting Green Procurement designed to collaborate with private enterprises, organizations, stores, volunteers, school and institutions, hotel and lodging industry, wedding houses and catering business etc., is to raise campaign for consuming products and services with Green Mark and living with elegant simplicity. In line with the themes of “Let’s go LOHAS” and “Get discount of going green”, the outcome of implementation is summarized as follows: (1)Holding 3 kick-off meetings for the “Project on taking in green procurement among private enterprises and organizations”; (2)Counseling 1,310 private companies on promoting green life and consumption. There are 196 enterprises signed an agreement of green purchasing, and the amount of green procurement is claimed to be NTD 660 million; (3)Assisting private sectors to log in the green products containing with 1,370 characteristics in total; (4)Conducting 10 sessions of “Advocating Eco labeling events”, which drew attendee of 28,775; (5)Holding 6 promoting events of “Going Green” coordinated with Zojirushi Taiwan and UFO Network, which broadcasted content of “Advocating Eco labeling” and made clear of the essence to the audience of 18 million people; (6)Holding 5 press conferences relevant to “Green Life and Consumption” and carrying 112 media coverage; (7)Counseling 449 enterprises consisted of hotel and lodging industry, wedding houses and catering business etc. to promote “Green Life and Consumption”, and assisting 16 newly-wed couples to take green wedding well in place; (8)Conducting “Green Wedding Exhibition” for 3 consecutive days, which is recognized as sensational promotion drawn more than 12,000 people visited.

Green Consumption;Green Procurement;Green Store